Berliner Boersenzeitung - AliExpress Marks Choice Anniversary with Deals and New Ambassadors

EUR -
AED 3.918592
AFN 76.82866
ALL 101.405301
AMD 422.730741
ANG 1.922105
AOA 892.603753
ARS 922.217934
AUD 1.644674
AWG 1.920716
AZN 1.818246
BAM 1.959132
BBD 2.153382
BDT 117.049044
BGN 1.961057
BHD 0.402278
BIF 3062.475292
BMD 1.067065
BND 1.45022
BOB 7.396786
BRL 5.461774
BSD 1.066554
BTN 88.937908
BWP 14.639895
BYN 3.490366
BYR 20914.465407
BZD 2.149806
CAD 1.469935
CDF 2977.110513
CHF 0.975494
CLF 0.037282
CLP 1028.725354
CNY 7.72239
CNH 7.75463
COP 4117.951532
CRC 542.031894
CUC 1.067065
CUP 28.277211
CVE 108.680946
CZK 25.397635
DJF 189.639134
DKK 7.48034
DOP 63.421025
DZD 143.714394
EGP 50.617204
ERN 16.005968
ETB 60.812427
FJD 2.433445
FKP 0.856599
GBP 0.856598
GEL 2.849479
GGP 0.856599
GHS 14.352435
GIP 0.856599
GMD 72.373697
GNF 9167.589643
GTQ 8.306515
GYD 223.321856
HKD 8.362959
HNL 26.553944
HRK 7.554988
HTG 141.405764
HUF 393.885955
IDR 17198.733191
ILS 4.023058
IMP 0.856599
INR 89.218709
IQD 1397.854576
IRR 44896.741805
ISK 151.086083
JEP 0.856599
JMD 165.301097
JOD 0.75634
JPY 163.554363
KES 138.718767
KGS 95.097204
KHR 4315.209461
KMF 493.891242
KPW 960.358479
KRW 1473.193377
KWD 0.32856
KYD 0.888811
KZT 479.074675
LAK 22688.464274
LBP 95608.985091
LKR 318.371396
LRD 205.943832
LSL 19.71976
LTL 3.150765
LVL 0.645457
LYD 5.154328
MAD 10.694659
MDL 18.824541
MGA 4657.737181
MKD 61.544305
MMK 2239.608493
MNT 3681.373107
MOP 8.609444
MRU 42.335828
MUR 49.52176
MVR 16.480854
MWK 1857.75977
MXN 17.759197
MYR 5.090301
MZN 67.762579
NAD 20.171497
NGN 1281.014981
NIO 39.215024
NOK 11.666932
NPR 142.299317
NZD 1.795499
OMR 0.410766
PAB 1.066539
PEN 3.954275
PGK 4.092234
PHP 60.367581
PKR 296.590994
PLN 4.300256
PYG 7888.673575
QAR 3.884916
RON 4.986717
RSD 117.431751
RUB 99.583841
RWF 1381.315075
SAR 4.002777
SBD 9.04357
SCR 14.309084
SDG 625.300195
SEK 11.605185
SGD 1.452386
SHP 1.348183
SLE 24.379547
SLL 22375.814234
SOS 609.831305
SRD 37.189872
STD 22086.08203
SVC 9.331869
SYP 2681.032117
SZL 20.171416
THB 39.118981
TJS 11.667815
TMT 3.734726
TND 3.321243
TOP 2.538067
TRY 34.532988
TTD 7.245457
TWD 34.469427
TZS 2753.026927
UAH 42.061727
UGX 4053.893716
USD 1.067065
UYU 41.250147
UZS 13535.71432
VEF 3865497.432002
VES 38.667354
VND 26716.628961
VUV 126.684079
WST 2.991631
XAF 657.09904
XAG 0.038162
XAU 0.000455
XCD 2.883796
XDR 0.804398
XOF 654.647945
XPF 119.331742
YER 267.112976
ZAR 20.082465
ZMK 9604.865359
ZMW 26.636796
ZWL 343.594353
  • SLAC

    0.0050

    10.305

    +0.05%

  • CMSC

    0.0000

    24.16

    0%

  • SCS

    -0.0600

    12.18

    -0.49%

  • NGG

    0.3400

    65

    +0.52%

  • BCE

    -0.6800

    32.11

    -2.12%

  • BCC

    -1.8900

    149.99

    -1.26%

  • CMSD

    0.0000

    24.51

    0%

  • GSK

    -0.1400

    40.66

    -0.34%

  • RIO

    -0.2800

    65.99

    -0.42%

  • BTI

    -0.4800

    28.62

    -1.68%

  • RBGPF

    -2.0940

    51.618

    -4.06%

  • RYCEF

    -0.1350

    4.97

    -2.72%

  • JRI

    -0.1500

    11.11

    -1.35%

  • VOD

    -0.0700

    8.3

    -0.84%

  • RELX

    -0.0900

    41.77

    -0.22%

  • AZN

    -0.5200

    68.93

    -0.75%

  • BP

    -0.2100

    39.44

    -0.53%

AliExpress Marks Choice Anniversary with Deals and New Ambassadors
AliExpress Marks Choice Anniversary with Deals and New Ambassadors

AliExpress Marks Choice Anniversary with Deals and New Ambassadors

SINGAPORE, Feb. 29, 2024 /PRNewswire/ -- AliExpress, an international online retail marketplace under Alibaba International Digital Commerce Group, is celebrating the first anniversary of its Choice initiative and the related Choice Day sale with an unprecedented five-day promotional event—the longest of its kind in the platform's history. Offering discounts of up to 60% on a select range of items, the event is crafted to deliver a shopping experience that honors the diversity of its customer base. 

Text size:

The sale is set to begin precisely at midnight on March 1, aligning with the local time zones of AliExpress' key markets including Brazil, France, Mexico, the Middle Eastern region, Poland, South Korea, Spain, the UK and the US. Customers within these regions will have the opportunity to enjoy a highly anticipated and personalized shopping celebration, with tailored offerings rolled out as the sale goes live in each locale.

Unveiling GCC Brand Ambassadors

In an exciting development, AliExpress proudly introduces athletes Salem Al-Dawsari and Firas Al-Buraikan as its new brand ambassadors representing the Gulf Cooperation Council (GCC) region. The appointment highlights AliExpress' focus on connecting with its diverse customer base in strategic markets.

To mark this significant announcement, AliExpress will extend an exclusive offer to its users ordering from Saudi Arabia during the Choice Day sale. Shoppers who make purchases of over US$200 on the event page in a single day stand a chance to secure a jersey with a digital signature from one of the brand ambassadors. Limited to only 30 jerseys each day, these exclusive editions are offered on a first-come, first-served basis. This distinct promotion exemplifies AliExpress' commitment to offering its customers unique and exciting experiences.

Enticing Offers Across the Globe

As the promotion unfolds, customers from various regions will enjoy a host of benefits. Tiered discount codes will allow savings of up to US$50, and free shipping will be available in over 50 markets for orders meeting minimum spend requirements. Shoppers in areas such as Japan, Mexico, the UAE and the US will benefit from free shipping on orders over US$10, while consumers in France, Germany and Spain, among other European markets, will enjoy similar perks with a €10 threshold. In South Korea, free shipping kicks in at ₩5000, and in Brazil, at R$60.

Supporting free returns in 15 markets such as Australia and Poland, AliExpress endeavors to provide a worry-free shopping experience and reinforce the customer's right with a straightforward return process. Additionally, in select regions such as Belgium, the Netherlands, Spain and the UK, the Choice service provides delivery within as little as five days, catering to consumers' need for speed and reliability.

Surging Popularity and Order Growth

Introduced in March 2023, the Choice service has been pivotal to AliExpress' rapid growth, reinventing the cross-border shopping experience with free shipping, free returns and swift-delivery commitments. The appeal of Choice has significantly bolstered AliExpress' popularity among global consumers.

In Spain, for example, AliExpress captured the position of the second most-visited e-commerce site in December 2023, according to statistics from Club Ecommerce and EGI Group. AliExpress' monthly active user base in South Korea soared to 7 million in November 2023, almost doubling on a year-over-year basis, as reported by mobile analytics firm WiseApp.

On the corporate front, Alibaba Group Holding Limited's financial results for the quarter ending December 31, 2023 disclosed a remarkable 60% surge in AliExpress' order volume. This boost has contributed to a 44% year-over-year increase in revenue for Alibaba International Digital Commerce Group, consistently exceeding market forecasts for six straight quarters.

As it commemorates the Choice service's first anniversary, AliExpress extends an invitation to consumers worldwide to revel in a celebration of discounts and exclusive promotions, all crafted to deliver an unparalleled shopping experience.

About AliExpress

Launched in 2010, AliExpress is a business-to-consumer (B2C) e-commerce platform enabling global consumers to buy directly from manufacturers and distributors in China and around the world. In addition to the global English-language version, the AliExpress platform is also available in 17 other languages. AliExpress is part of Alibaba International Digital Commerce Group.

(B.Hartmann--BBZ)